Your daily dose of advertising awesomeness from around the world!
Name: Lycra moves you
Why I like it: Nice! Imagine the brief: take a dull, almost industrial product (a stretchy fiber!) and delicately try and balance the functional (must feature product! must convey functional benefit through some sort of demo!) with the emotional (make it a part of people’s lives! make it contemporary! make it meaningful!) A groan-inducing challenge, which they somehow pulled off flawlessly: The film is beautiful, and almost hypnotic in its use of special effects, color and movement; there is a linearity to the storytelling as we go through the woman’s day; and all of this is wrapped around a clear message of how the product moves with us through life. Really impressive.
Dynamite is a explosive cocktail of sexy fashion fitness style. Provides high-quality products with amazing unique designs When your workout, the clothes make you look good, you feel fantastic, you feel sexy, it motivates you to work out even better, and look good in and out of the gym! say No! to the boring fitness clothing, try Dynamite and you will feel what i am talking about! 🙂
Our products are made 90% with DuPont™ Supplex ® and Meryl( a lighter version of suplex), a soft, comfortable fabric which does all this:
• Shapes your butt and thighs
• Wicks away moisture, keeps you cool and dry
• Wrinkle free
• Stretches 500%
• Odor, wind and water resistant
• Dries fast
• Colors stay bright, no fading!
• Fabric holds its shape, wash after wash
All the clothing is manufactured in Brazil Most of the items is “One Size Fits All” because of the material, it stretches up to 500% (five sizes!) yet it returns to its natural shape. fits all the Women who wear sizes 2 – 10 !!
The great thing about the 02 Tri Suit is the ability to pretty much run, swim, go to the gym and have a really intense workout and not worry about having to change your clothing between activities.
Tri suits, whilst made for triathlons are a really functional piece of workout attire. A typical workout might include a run or walk to get the body warm, followed by a gym workout with weights, To finish off a workout might also include a swim at the end (just shower though so you are clean before you get in).
o2fit’s triathlon suits is sleek and fitted in a way to give you the best performance in both your triathlon training and on the big day.
The suit allows you to swim, ride and run without needing to spend time changing gear during the transitions. Most professional triathletes will wear a triathlon suit because it offers an all-in-one, multi-purpose garment that can be worn from the moment you arrive, right through to the recovery period after the event.
Our triathlon suits include chamois padding (micro fleece 85% polyester + 15% spandex) in the crotch for comfort during the ride, while not impeding swimming or running ability.
They are made from quick dry material which will ensure that you dry off as quickly as possible between the swim and the ride to prevent chafe.
Other benefits include:
Leg grippers so you don’t have to worry about the short legs riding up while you train or race
Reduced drag in the water to ensure you perform at your best and aren’t overworked in the early stages of the event reducing muscle oscillation upon ground contact increasing torque generated about joints
Reducing the risk of injury by enhancing recovery following strenuous exercise by aiding in the removal of blood lactate and improving subsequent exercise performance increasing feelings of positive leg sensations both during and following strenuous exercise
Reducing the effects of delayed onset muscle soreness in the days following strenuous exercise
Our strategic flat-lock stitching means enhanced comfort and a great fit.
So you got a little addicted to Le Tour on the tv, or maybe you just couldn’t care less about it! Well, whatever you think about it, let’s celebrate the end of it at our Annual Wheel Women Social Night! Eat, drink, feast your eyes on some great bike gear and goodies, ask the…
Welcome to Chic Street Style’s annual “bikini week.” As summertime goes into full force, so does bikini season. I have always believed that fashion and glamour can translate into every aspect of your life – the beach is no exception. Kaftans, sarongs and bohemian jewelry seem to overtake my Steve Madden weekender bag.
I like to use this as a platform for fashion and as an advocate for body confidence, even in next to nothing. I will throw out this disclaimer: body-related harassment of any kind will not be tolerated. I truly believe that everyone should try to eat healthy, get those endorphin’s going on every once in a while and that confidence can overcompensate for anything that you may or may not feel so great about.
It happens to all of us. We look in the mirror. The self-criticism, nitpicking and self-depreciating comments begin to flow like the…
I was right. I’m a tight ass. The pain on the outside of my knee experienced when running downhill during the NM Galaxy 15km was (and continues to be caused) by tightness in my buttocks and hips. It’s classic ITB syndrome. I’ve been to physio twice and have been stretched and pummelled which has really helped, and I’m stretching and using a foam roller at home. Hopefully, this will sort the problem out. I doubt I will be able to do the Cyberjaya Half Marathon this coming weekend but I haven’t given up hope yet. Common sense would dictate that I give it a miss. Common what?
Anyway, I’m pretty sure I can pinpoint the origin of this butt problem. I am a victim of my own attempts at strength training. My cross-training was totally lacking despite good intentions and the knowledge that strength training is essential for running injury-free. I’m…